Business Partner Benefits

Why partner with the Ausable River Association? 

Your business partnership shows that you align with the issues that affect your own backyard and the greater community. Additionally, business partnership provides value to your company through a variety of marketing outlets. Research on partnerships between businesses and nonprofits has determined numerous benefits (2017 Brandmuscle Effectiveness Index):

• One of 5 most effective forms of local marketing, great ROI: businesses experienced -22% leads decrease, 14% sales increase with event marketing.
• Builds search visibility: additional mentions and backlinks increase exposure for search engine optimization.
• Promote company values: 87% of customers buy based on values, 76% boycott based on values; when companies support issues they care about, individuals are more likely to experience the following emotions toward the company: positivity (92%), trustfulness (87%), and loyalty (88%).
• Proven track record: 80% of local businesses are satisifed with the results of their community partnerships; event marketing (84%) and social media marketing (70%) are the most effective and frequently used promotional oulets. 

Business Partner Levels

Platinum - $5,000

• Annual membership (500+ members)
• Listing in Annual Report (distribution 600+)
• Acknowledgement on social media (Facebook, Instagram, Twitter - 8,200 collective followers)
• Logo & website link tiered listing on website Event Pages and Business Partner Page
• Invitation to and reserved seating at annual Friendraiser event for 5 people
• Registration for and drink ticket at Ride for the River for 5 people
• Festival passes, reserved seating, and drink ticket at Wild & Scenic Film Festival for 5 people
• Sponsor/Co-Sponsor table at annual Friendraiser event (100+ attendees)
• Sponsor/Co-Sponsor table at Ride for the River (150+ participants)
• Sponsor/Co-Sponsor table at Wild & Scenic Film Festival (150-200 attendees)
• Invitation for company representative(s) to site tour hosted by executive director
• Logo and website link listed in e-newsletter (distribution 800+)
• Logo and website link listed on website homepage (35,000+ unique visitors)

Gold - $2,500

• Annual membership (500+ members)
• Listing in Annual Report (distribution 600+)
• Acknowledgement on social media (Facebook, Instagram, Twitter - 8,200 collective followers)
• Logo & website link tiered listing on website Event Pages and Business Partner Page
• Invitation to and reserved seating at annual Friendraiser event for 4 people
• Registration for and drink ticket at Ride for the River for 4 people
• Festival passes, reserved seating, and drink ticket at Wild & Scenic Film Festival for 4 people
• Sponsor/Co-Sponsor table at annual Friendraiser event (100+ attendees)
• Sponsor/Co-Sponsor table at Ride for the River (150+ participants)
• Sponsor/Co-Sponsor table at Wild & Scenic Film Festival (150-200 attendees)
• Invitation for company representative(s) to site tour hosted by executive director
• Logo and website link listed in e-newsletter (distribution 800+)

Silver - $1,000

• Annual membership (500+ members)
• Listing in Annual Report (distribution 600+)
• Acknowledgement on social media (Facebook, Instagram, Twitter - 8,200 collective followers)
• Logo & website link tiered listing on website Event Pages and Business Partner Page
• Invitation to and reserved seating at annual Friendraiser event for 3 people
• Registration for and drink ticket at Ride for the River for 3 people
• Festival passes, reserved seating, and drink ticket at Wild & Scenic Film Festival for 3 people
• Sponsor/Co-Sponsor table at annual Friendraiser event (100+ attendees)
• Sponsor/Co-Sponsor table at Ride for the River (150+ participants)
• Sponsor/Co-Sponsor table at Wild & Scenic Film Festival (150-200 attendees)
• Invitation for company representative(s) to site tour hosted by executive director

Bronze - $500

• Annual membership (500+ members)
• Listing in Annual Report (distribution 600+)
• Acknowledgement on social media (Facebook, Instagram, Twitter - 8,200 collective followers)
• Logo & website link tiered listing on website Event Pages and Business Partner Page
• Invitation to and reserved seating at annual Friendraiser event for 2 people
• Registration for and drink ticket at Ride for the River for 2 people
• Festival passes, reserved seating, and drink ticket at Wild & Scenic Film Festival for 2 people

Supporting - $200

• Annual membership (500+ members)
• Listing in Annual Report (distribution 600+)
• Acknowledgement on social media (Facebook, Instagram, Twitter - 8,200 collective followers)
• Logo & website link tiered listing on website Event Pages and Business Partner Page